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Friday, 17 June 2011 11:29

Ambush Marketing and the Right of Association: Clamping Down on References To that Big Event with All the Athletes in a Couple of Years

Written by  Teresa Scassa
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“Ambush Marketing and the Right of Association: Clamping Down on References To that Big Event with All the Athletes in a Couple of Years”, now published in the Journal of Sport Managemet. PDF available here

Last modified on Monday, 04 June 2012 15:59
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